design better, live better.
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D4D Initiative

As social designers, we work directly with indigenous artisans, farmers, and organizers on their entrepreneurial initiatives, exploring ways graphic design/visual communication can be useful for people in this context.
  • Kuxtal Sian Ka'an
  • Gualberto Cazanova

Posts

working with lol-balché honey cooperative

  We began this project in late 2006 to work with Cooperativa Lol-Balché, a 41-member cooperative who wanted, in addition to selling...
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we design better to live better

We believe that design, in all of its many manifestations, plays an important role in fostering economic, cultural, and social development and...
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Immigration in Yucatan

It is estimated that 153,000 yucatecans immigrate. Many to neighboring Quintana Roo to work in tourism and related industries. Most immigrate to...
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Hach Ki’i Ka’ab orange juice

To develop an identity, business system, and packaging for “Hach Ki’i Ka’ab” orange juice, a product of Cooperativa Cuauhtémoc in Quintana...
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Mint in Mexico

Mint in Mexico is a collaboration between UF Graphic Design and indigenous communities in Mexico. Our underlying principle is that design plays a...
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how do you say ‘Got Milk’ en español?

Grupo Gallegos, a Spanish-language advertising firm, is trying to figure out how to market American brands to a diverse Hispanic immigrant...
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what’s in a name?

One of the new challenges of this project is selecting a name for the honey, a product of 4 cooperatives, that we can trademark in Mexico....
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honey bee crisis in the US

CBS Television program “60 Minutes” has an excellent segment on the honey bee crisis in the US. Honey bees are responsible for the...
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hurricane dean affects the juice project

While our work is almost done, it’s in a state of limbo as our clients and their advisors work to develop their business model....
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